TikTok Ads: How to Use TikTok Advertising to Grow Your Business
TikTok has become one of the most popular social media platforms in recent years, and businesses are starting to take notice. With its rapidly growing user base and highly engaged audience, TikTok is an excellent platform for businesses to reach new customers and grow their brand.
One of the most effective ways to reach new customers on TikTok is through advertising. TikTok offers a variety of advertising options, including in-feed ads, brand takeovers, and sponsored hashtag challenges.
In-feed ads are native ads that appear in users' feeds as they scroll through the app. These ads can be up to 60 seconds long and can include a variety of calls to action, such as app installs or website clicks.